Must A Aspiring Influencer Pal Stop Exploiting People for Content?
The Prosecution: One Friend's Perspective
At times I'm recorded while I’m eating. It's jarring to spot myself on her Instagram – it’s like a sudden shock.
My best friend of a decade, she, labels herself the “creativity monarch”. It can be amusing for a short while, but it weighs on our friendship.
She is an extrovert, there's a constant urge the need to record everything all the time. During meals out, her motto is, “The phone eats first,” and takes photos with the flash on, which makes me cringe. It's unpleasant when other people see her posing or filming – I experience vicarious awkwardness. Another annoyance is because meals lose their warmth.
She isn’t exactly an online personality yet, but Marielle is aspiring to become one. She makes vlogs about living in our city, her daily routine, and her work as a stylist. The material is quality, I’ll give her that, but I prefer not to be involved. On occasion she films me while I’m eating, or simply tagging along. Later, I appear on her Instagram later, and it pops up like a surprise: I’ll have no makeup on, an awkward face or photographed mid-bite. It feels invasive.
She also anticipates that I will to record her at inconvenient times. Sometimes I'm in conversation to another person, or we’ll just be hanging out in the street. I feel like our bond has transformed into me serving as her unpaid videographer. She could easily hire someone if she wanted professional shots. Upon mentioning my discomfort about the situation, she brushed it off. I've been invited to a couple of industry functions, which was nice, but that doesn’t make up for all the energy I invest assisting her create material.
I’m grateful that she has supported me with my design career, but I don’t want our connection to become just a ledger of favours. I don't believe she's insincere or inauthentic, but sometimes I feel that if the camera is out, we will begin acting in a way that presents a favorable image for her vlog.
Her directive is, “Alright, smile for the camera!” and record me smiling with someone. It feels forced. It's crucial her to understand that our decade-long friendship still has boundaries. I enjoy being with her, but I also desire to enjoy it without being filmed, edited, or shared for an audience. I’m not a prop for her online persona.
The Defence: Marielle
I hope Beth to see that the content we make together can get us a foot in the door.
I love creating videos. It’s not just a pastime; it’s part of who I am. Creating videos and documenting experiences online allows me to express myself and connect with people in novel forms.
I wouldn't label myself as a professional creator yet, but it's savvy to make money from your passions. I look up to people on TikTok who execute that style of casual, DIY film-making.
Content creation is my interpretation of engaging with life: noticing the nuances, sharing them with an viewership that appreciates the craft behind it. I never intend to make Beth uncomfortable. Bringing her to industry events was my method of offering access, providing her a opportunity to witness behind-the-scenes moments that could help her career in design too. That’s not leverage, it’s just being pragmatic.
I’d still take her to such functions even if she didn’t help me, but I want her to see what the work we create together can get us: a foot in the door. I know not all people likes being filmed, but sometimes unplanned moments is what makes material authentic. Appearing on video from time to time is an inherent aspect of being my friend. I'd remove anything she requested, but she hasn't made such a request yet.
I don't demand anyone to be my private filmmaker, but friends support one another in small ways. I thought recording a short video now and then would be enjoyable for Beth. Creativity flourishes in collaboration, and having Beth around makes projects lively and enjoyable. I don't compel her to participate in anything, and I’d never deliberately embarrass her. But filming together occasionally is part of how I document our shared experiences.
I value our friendship deeply and don’t want making videos to come between us. I am ready to compromise: like asking before recording, and steering clear of shots that might make her self-conscious.
This isn’t about power, it’s about sharing my world while still considering hers. Obviously content creation is not a substitute for genuine friendship: it’s just part of how I live my life and I desire her to be included in a way that’s enjoyable for each of us.
The Jury: Public Sentiment
Should Marielle stop filming herself and Beth when they are out together?
There’s nothing more uncomfortable than having a friend point a camera at you. I understand that it's her job, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to collaborate with. With the uncertain future of AI, personal relationships are the only thing we have – cherish them!
Liberty, 25
When pursuing something professionally, you can’t ask your friends for help every time, even if they have done it before. While she enjoys shooting, that doesn’t mean all those around her is willing material. She needs to respect Beth’s privacy.
Another reader, 26
She may enjoy producing videos and showing off her life online, but it’s not for everyone. It’s nice she has assisted her friend professionally, but she must to hear what Beth wants.
A commenter, 27
It seems like you value each other, so cling to that and make sure it’s the priority in your friendship. Foster some real experiences, where genuine feelings are stored, not digital scrapbooks. Even celebrities who seem to reveal their worlds actually have more secrecy than it appears.
Sarah, 53
She seems to be not fully engaged nor genuine when she’s with Beth – she’s working. Each appears confused as to what’s reasonable. The solution lies not in trying to change one another, but in each establishing clear limits around what feels acceptable to them and seeing if there is an mutually agreeable middle ground.
Barbara, 71
Your Turn to Be the Judge
Consider this question: is Marielle exploiting their friendship?